SEO Strategist
As an SEO Strategist with Advance Local, you'll be responsible for creating, managing and analyzing custom SEO strategies for our highest-level clients. The position will perform on-site audits and strategy development for clients in support of our local market clients. Additionally, this role supports both the pre-sales analysis and the ongoing fulfillment of our SEO program. Employee must be passionate about SEO and be genuinely interested in keeping abreast of the latest changes in the space in order to learn and execute successful SEO strategies. The employee should have a desire and flair for discussing and explaining SEO and have the ability to make the complicated simple to understand.
You will be responsible for:
- Creating, managing and analyzing custom SEO strategies for our highest-level clients
- Supporting both the pre-sales analysis and the ongoing fulfillment of our SEO program
- Assisting peers in their understanding of strategy analysis and development
- Achieving established KPIs
- Monitoring campaign delivery and pacing by proactively ensuring campaigns are performing to set standards and benchmarks.
- Create style guides/writing instructions to use as reference for content
- Conduct keyword and SEO research to understand customers' needs
You will need:
- Bachelor’s degree (preferred) or the equivalent combination of education and experience
- Minimum three years’ experience in SEO Strategy building experience (Agency environment preferred)
- Proven record in analyzing campaign data, deriving actionable insights and acting on performance data, quickly, accurately and efficiently
- Ability to take ownership of account strategies and clearly communicate with the client
- Ability to manage multiple projects simultaneously while working within deadlines
- Experience with 3rd party optimization tools (i.e. ScreamingFrog, MOZ, Majestic, SEMRush, etc.)